How To Grow A Family Run Mobile Food Business

Food-truckGrowing a food truck business can be very challenging. But having your family involved can lessen the stress of running a demanding venture. Success in the food truck industry do not happen overnight but a family working together offers advantages that can lead to the success of your business.

Here are some ways to leverage your family’s relationship to grow your business.

  • Streamline operations. Understanding each other in a personal level can benefit your business processes. Divide and compliment responsibilities according to each member’s strengths to ensure the efficiency and quality of your service. Simplify recipes so that other family members can learn them and help out when needed.
  • Simplify and mix up. A complex menu can overwhelm customers and preparing multiple products can get exhausting. Specialize on limited products and focus on delivering top quality. Develop dishes that do not require too many components or special ingredients to make keeping track of inventory easier. Mixing up the menu can keep people interested and attract new customers.
  • Innovate your service. Book events that you can cater during the truck’s off hours with the help of other family members. Share your route and schedule to customers then offer deliveries while changing locations. Offer special promos to create a following.
  • Develop relationships. Build connections and cooperation with suppliers, local businesses, and other food truck owners. It is best that some family members work to create connections to find reliable suppliers, companies to cater, and take part in the food truck community as a representative of your business.

There are many family-run food trucks that work like well-oiled machines, leveraging their close relationship to achieve success. But your efficient business operation can take a hit when one of you becomes unavailable due to an emergency, illness, or needs some time off.

Your family may work seamlessly together but it can be hard to find an employee that will work as well. If you really want to grow your food truck business, you will need to have as many processes that are easy to learn as possible. This is one of many reasons why we are building a mobile point of sale application from the ground up that focuses entirely on the mobile food industry.

To learn more about how your business can benefit with the Food on a Truck app, join our email list at

By |February 16th, 2015|Categories: blog, family owned, growing a food truck business, starting a food truck|0 Comments

Should I Start a Food Truck with My Spouse?

There is a lot to consider when starting a food truck, more so if you want to do it with your spouse. There are advantages in running a business with your spouse but there are also disadvantages that can affect the success of your business and your relationship.

Here is a list of pros and cons that you can weigh to see if starting a mobile food business can work for you and your other half.


  • 3800467037_1c0bf2ee3c_nSave money. Working together means you don’t have to spend on hiring another set of hands, at least in the beginning. Because your spouse know that the business revenue will benefit your family, he or she will most likely work for free.
  • Quality time. Unlike couples with separate jobs, you get to spend more time with your beloved working together and this can even strengthen your relationship. Even if you get busy with work, your partner will understand and see what occupies your time because both of you are involved in it.
  • Better communication. Being a couple, you know each other; your mindsets, moods, and motivations. Using this knowledge, you can plan and design a system for your business, saving time and eliminating stress.
  • Emotionally invested. Having your spouse as a business partner means you are working with someone you know is passionate for the food truck. He or she will be the most dedicated co-worker you will ever have.

Cons:Food Trucks

  • Too much time together can get smothering. Working and living together day-in and day-out can get overwhelming. Remember the saying, “Absence makes the heart grow fonder.”
  • Business problems spill-over. Both of you will not always see eye to eye. You might not agreed on how to achieve the same goal. If disagreements are left unchecked, these business tensions can adversely affect your relationship and food truck business.
  • All your eggs in one basket. Working together in a single business can be risky. If your food truck experience a lean month or if the business does not work out, not having an alternative source of income can become an issue for your family.

Starting a food truck with a partner, be it a friend, an investor, or your spouse, has risks and rewards. Plan your business, debate the pros and cons, and see which path will take your food truck dreams to success.

What are your thoughts and experiences? We would love hear them! Leave a comment or email us at

By |January 20th, 2015|Categories: blog, family owned, starting a food truck|0 Comments